Conor McGregor no longer face of Proper No. Twelve

[Wild]

Conor McGregor is getting hit where it hurts.

This past Friday in Dublin, Ireland, McGregor was found liable for a 2018 sexual assault by a High Court jury. He has been ordered to pay the victim Nikita Hand over $250,000 in damages and the verdict has also done significant damage to the UFC star’s brand.

Irish news site independent.ie reported Tuesday that Proper No. Twelve Irish Whiskey owners Proximo Spirits are cutting ties with McGregor, who has been the face of the brand since its inception in 2018. McGregor and partners sold the whiskey brand to Proximo Spirits in 2021, but McGregor remained its most prominent spokesperson, even managing to secure a sponsorship deal with UFC as part of his most recent contract.

“Since 2021, Proximo Spirits has been the 100 percent owner of Proper No. Twelve Irish Whiskey,” Proximo Spirits announced. “Going forward, we do not plan to use Mr. McGregor’s name and likeness in the marketing of the brand.”

Conor McGregor no longer face of Proper No. Twelve, product pulled from major Irish retailers in wake of sexual assault case - MMA Fighting

 

[BenAskrensStrikingcoach]

Musgraves also stopped stocking his swill, they are the biggest supplier in Ireland and the other main suppliers didn’t stock it anyway.

About time, little dickhead, fuck him.

 

[Papi Chingon]

https://www.mmaweekly.com/news/conor-mcgregor-brands-receive-mass-exodus-from-over-1000-stores

 

[Rambo John J]

When he starting drinking whiskey and trying to give out shots during press events I knew he was off the rails and running and gunning.

 

[IschKabibble]

Looks like BKFC dropped him too. That's a lot of income lost. I'd bet his financial advisor is shitting bricks.

 

[Robbie Hart]

Looks like BKFC dropped him too. That's a lot of income lost. I'd bet his financial advisor is shitting bricks.

My ex wife is his advisor. She said she’s been seeing him daily and that there is nothing to worry about. She began dealing with him when I was married to her, then she divorced me. I’m still not sure if she cheated on me