Early UFC 184 PPV estimates very strong

[Wild]

Ronda Rousey is already a media darling who is able to tap markets and audiences in a way that other UFC stars can't. It's been questioned if that would translate into actual PPV buys, especially on a card like UFC 184 that's topped by two women's fights and no one else with real name value.

The preliminary card drew an impressive 1.2 million viewers, and peaked at 1.45 million. That's good for the third highest number on Fox Sports 1, coming behind just UFC 168 which was co-headlined by Rousey, and UFC 183 prelims with Silva and Diaz.

As for the actual PPV estimates, Dave Meltzer says it's trending to be fantastic numbers. It's much bigger than what most expected and what other UFC stars are capable of, and it could actually prove that Rousey is the UFC's biggest draw.

Cont'd....

Also according to Meltzer, the UFC will be in the neighborhood of 2 million buys at the first 3 shows of the year alone. By the way it is looking, by the end of April or May, the UFC would've have matched the PPV numbers of the entire 2014.

Jones vs. Cormier of course is expected to be one of the biggest UFC PPV events in recent history stemming from the infamous brawl and subsequent rivalry. Rousey possibly doubling the number of Velasquez/JDS and Jones/Gustafsson which both did well over 310k PPV buys is a big deal though -- especially when you consider that Zingano doesn't have any name value, and the co-headliner featured a debuting female fighter taking on a 5-5 opponent.

http://www.bloodyelbow.com/2015/3/5/...onda-rousey-as

 

[Zeph]

If it did 600k+ like they are suggesting, that is insane. Who would have thought that a women's champ could out draw the UFC heavyweight champion.

 

[Wild]

If it did 600k+ like they are suggesting, that is insane. Who would have thought that a women's champ could out draw the UFC heavyweight champion.

I guessed 325k, and thought that might be generous. So if she did 600k, basically on her own, then that is impressive.

 

[Zeph]

I guessed 325k, and thought that might be generous. So if she did 600k, basically on her own, then that is impressive.

Personally, I think it might fall somewhere in the middle and that search results are inflated some by people who didn't order the pvp when they normally would. However, there is no doubt she has some serious cross over pull. Plenty of Hollywood A-listers went to see her fight and that only draws more interest for the next one when their twitter followers or whatever read them talking about it. That sort of thing sparks interest and they have shitloads of followers, so if even a small % decide to check it out because their favourite movie star or whatever went there, that could still turn into thousands of extra buys.