Well that's wrong.
Gaethje is a walking FOTN & really needs no bigger name than he has already earned.
A quick highlight of "The Highlight", including over Cerrone is all it takes for a lazy promoter.
You're right in that Cowboy is a more recognized name, but how necessary is that when it's Conor's name they're selling anyway?
What big names has Khabib's name demanded?
Al Iaqinta?
This approach is assuming Conor Mcgregor somehow has earned the right of a hall of fame veteran.
Well he hasn't; he will sell a million fighting a mailbox whether he were to lose to Gaethje or not, and Mcgregor should be entering his prime.
Another sterling example of the UFC painting a terrible picture of mma history rather than letting it unfold as it is earned.
Cowboy's gonna get starched just as bad as he did vs. Justin if not worse.
Now Cowboy deserves the payday, certainly, after being shafted for a decade. But let's not paint a picture on the wrong side of the canvas.