http://www.mmafighting.com/2015/3/1...nship-ceo-goal-is-to-put-on-50-shows-per-year
"Thought the UFC's achievement of running more than 40 events per year was ambitious? ONE Championship plans on topping that figure.
ONE CEO Victor Cui told MMAFighting.com this week that his organization's goal is to run 50 events per year and he believes that could happen by 2017. ONE Championship: Age of Champions takes place Friday in Kuala Lumpur, Malaysia.
"Just imagine it this way: You would have ONE Championship on television live every Friday of the entire year," Cui said. "So it would become ubiquitous across Asia. Every bar that you go to on a Friday night will be watching us."
Critics have described the UFC's growing business model oversaturation. A decline in pay-per-view buyrates and television ratings have somewhat proven that -- at least before recent trends have seen an upturn.
But Cui is quick to remind that the UFC is still mainly a U.S. company, though it will run nearly half its events in international venues in 2015.
"[Oversaturation] makes sense if we were doing 50 events in one country," Cui said. "But we're doing 50 events all around Asia."
ONE is running 10 events in China this year alone and Cui said even the smallest of those cities has more than 5 million people. If ONE did 20 events per year in China, Cui said every single city would have a population of 5 million or more......"
"Thought the UFC's achievement of running more than 40 events per year was ambitious? ONE Championship plans on topping that figure.
ONE CEO Victor Cui told MMAFighting.com this week that his organization's goal is to run 50 events per year and he believes that could happen by 2017. ONE Championship: Age of Champions takes place Friday in Kuala Lumpur, Malaysia.
"Just imagine it this way: You would have ONE Championship on television live every Friday of the entire year," Cui said. "So it would become ubiquitous across Asia. Every bar that you go to on a Friday night will be watching us."
Critics have described the UFC's growing business model oversaturation. A decline in pay-per-view buyrates and television ratings have somewhat proven that -- at least before recent trends have seen an upturn.
But Cui is quick to remind that the UFC is still mainly a U.S. company, though it will run nearly half its events in international venues in 2015.
"[Oversaturation] makes sense if we were doing 50 events in one country," Cui said. "But we're doing 50 events all around Asia."
ONE is running 10 events in China this year alone and Cui said even the smallest of those cities has more than 5 million people. If ONE did 20 events per year in China, Cui said every single city would have a population of 5 million or more......"
