These dipshits are starting the event 1pm EST/10am PST, then main event starts at 5:40pm EST/2:40pm PST. How dumb is that? The PPV model doesn't work in Europe, so it's not like they are focusing on that market to rake in zillions. Fury is making $50m, Ngannou is making ????, then I'd imagine they have ppv points built into their contracts. DAZN has to make money off the event to justify the fight. They are leaving tons of money on the table by not having this on at typical North American event hours. Danus tried this (not as drastic) to appease east coast fans and found out the hard way it was a loser.