Hopefully we get more info that is positive, but drastically cutting down the exposure won't help the promotion grow.
But if they are getting $10-20m a year it might put them in the black.
Seems like they were forced to make the deal.
After seeing companies bid for UFC, I am very shocked they couldn't pull of a deal better than this on traditional cable with Fox/Turner/SHO/etc.
Only time will tell, but I can definitely think this is a big plus for Bellator. I think it was you who stated that Bellator made about 20m in revenue last year(we know numbers aren’t official). Here we have bellator signing a deal that will guarantee them 20m a year while only giving up 7 of their 22 events to DAZN. All others will be on DAZN and Paramount.
earning their speculated previous year revenue while giving only 7 events doesn’t sound like a bad gig. It helps them get out of the red and buys them time. Adds serious sustainability.
what i'm basically trying to get at is that it appears that the amount they are receiving from the deal seems to far outweigh the amount of exposure they will lose because of the DAZN exclusive events.
At least that’s how I’m reading.