Nah, Proud Boys whole agenda is to act like a "men's club". Gavin McInnes guys were spending too much time online, when they should be out HANGING WITH THE BOOOOOYS, drinking and trying to get laid instead of jerking off to porn.
To be a member you have to actually join a chapter and show up in person and hang out, you have to have libertarian values including supporting maximum freedoms, gun rights and "glorifying the entrepeneur". You have to be against political correctness, and "venerate the house wife". And then you have to name a bunch of breakfast cereals while Proud Boys are punching you to be initiated.
It's just a silly fraternity for libertarians and centre-right individuals. I'm not affiliated with them in any way, but I do know any violence they've perpetrated has been in self defence against Antifa. They get labelled as a hate group because Gavin has made racially insensitive jokes (as
@jason73 said, he's a comedian and a goofball) and Southern Poverty Law has labelled them as such.