Ya, I agree with most of thisYou make good points, but let me clarify mine a little.
People online obviously are not wholly comprised of individuals who meet the 4 criteria I posted above. But the majority of users who reshare content that ends up getting widely dispersed fall into those categories. So it's not just the content creators, but the signal boosters that I'm talking about here. The way information diffuses in networks is fairly well studied and follows certain rules that are pretty consistent.
So what I'm critiquing is the idea of "the internet" as breathlessly reported on in popular media, usually the blogosphere, e.g. "the internet is freaking out about Jon Jones new Bentley" or "Dana White says he's killing the flyweight division and the internet is not having it" etc. There are users whose voices matter more (to institutions) online and they usually correspond to voices that meet the criteria above. The UFC is actually a perfect example as they stopped listening to the goofs on message boards who were their most rabid entrenched fan base and started paying attention to twitter users because of their network influence among other things.
So obviously the internet is everyone online, but "the internet" as talked about in the blogosphere is usually a bit more loaded. Reddit, a popular propagator of viral content is a good example of the criteria above. Here is a link to some of its demographics.
1. Reddit news users more likely to be male, young and digital in their news preferences
Does that clarify what I'm getting at at all? As for your point about CNN publicizing their action, I agree it does come across as menacing and sleazy and a sort of shot across the bow at critics, which I'm glad people are criticizing them for. @Yossarian summed it up well. They're getting down in the mud when they should just be reporting. I wouldn't doubt the decision to investigate that user and make it public was just a couple people being like "yknow what, F this guy. Let's ruin this a-hole's day" which was essentially them taking the bait.
Only thing id debate is that i was refering to the same group you are when showing we dont all fit into those categories, myself as an example definitely falls into #3 and somewhat into into #2 (but thats due to my belief that everyone has a surplus of time, its up to us to decide how that time is divided).
Now the signal boosters you mention 100% fall into all 4 of the categories, i wont argue that at all.
Our difference here is that i believe you only need 1 signal booster to make something viral. I'm the small guy but if i retweet something from a signal booster and it is then further retweeted by people who do not follow that booster, that's how the small guy plays his role. and there are 1000s of small guys for every signal booster
That's the beauty of something like Twitter
It is vital for the small guy to get it to a booster in order to make an impact, so they are both extremely important
The blogs can be dangerous af, there is so much disinfo out there, it takes forever to figure out who (if anybody) is telling the truth without bias
I agree that online certain voices have more of an impact and companies definitely pay more attention to these type of people.
The reason that they pay attention to the big guys with the larger voice is because it is easier.
They know that if that 1 larger voice has a say, it's being broadcast to 1000s of their followers.
Agree completely with the last paragraph, it was most likely a couple fools trying to be big shots and are probably looking for jobs right now.
They played right into this