I know it's been around for a while. OJ wasn't the inception, I just think it was a time where they realized that they didn't have to hide any of it. It seemed to get much more obvious and overt after that happened. I was young, and I remember to an extent, but this is generally based on research I have done and information gathered.Your statement is historically incorrect. "If it bleeds, it leads" began long, long before the 90's. To the point where the media made up an event to get America into a war.
I've been wrong before though so who knows? Haha